
Airbnb Market Analytics & Investment Insights
Yes — Portland, OR remains a reliable Airbnb market. The whole-market median is $25,042 in annual revenue at 53% occupancy and a $138 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Portland address against revenue, occupancy, and yield benchmarks.
Portland's ADR rises 39% from Sep ($128) to Aug ($178), but occupancy rises 2.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 49% |
| $205 |
| $36,834 |
3 Bedroom | 218 | 45% | $286 | $46,823 |
4 Bedroom | 138 | 42% | $433 | $66,907 |
5 BedroomRecommended | 70 | 37% | $548 | $74,983 |
Portland is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Wilkes Community Group | 16% | $72,657 | 5 | $467K |
| 2 | Centennial Community Assn Pleasant Valley | 11% | $61,105 | 3 | $561K |
| 3 | Bridgeton | 11% | $42,288 | 1 | $388K |
| 4 | Portland Downtown | 11% | $33,550 | 32 | $310K |
| 5 | Sullivan S Gulch | 10% | $41,462 | 11 | $422K |
| 6 | North Gresham | 9% | $40,195 | 5 | $463K |
| 7 | Cully Association Of Neighbors | 8% | $39,704 | 31 | $470K |
| 8 | Brentwood Darlington | 8% | $34,574 | 17 | $429K |
| 9 | Lewelling | 8% | $39,329 | 3 | $500K |
| 10 | Foster Powell | 8% | $35,052 | 30 | $460K |
| 11 | Powellhurst Gilbert | 7% | $29,832 | 13 | $398K |
| 12 | Island Station | 7% | $38,731 | 3 | $539K |
| 13 | Eliot | 7% | $38,194 | 34 | $535K |
| 14 | Piedmont | 7% | $36,182 | 39 | $520K |
| 15 | Central Beaverton | 6% | $27,182 | 2 | $419K |
| 16 | Mt Scott Arleta | 6% | $29,257 | 16 | $455K |
| 17 | Concordia | 6% | $35,945 | 84 | $598K |
| 18 | Parkrose Heights Association Of Neighbors | 6% | $26,164 | 7 | $439K |
| 19 | Goose Hollow Foothills League Southwest Hills Residential League | 6% | $18,089 | 1 | $307K |
| 20 | South Tabor | 6% | $30,587 | 19 | $532K |
| 21 | Portsmouth | 6% | $25,729 | 19 | $456K |
| 22 | Northwest Heights | 5% | $47,998 | 9 | $878K |
| 23 | Rose City Park | 5% | $34,663 | 36 | $634K |
| 24 | Parkrose | 5% | $23,281 | 6 | $427K |
| 25 | Overlook | 5% | $30,930 | 66 | $570K |
| 26 | Kerns | 5% | $30,355 | 73 | $571K |
| 27 | Hollywood | 5% | $24,297 | 4 | $458K |
| 28 | Boise | 5% | $28,923 | 83 | $550K |
| 29 | Hector Campbell | 5% | $25,248 | 5 | $481K |
| 30 | Arbor Lodge | 5% | $27,493 | 31 | $540K |
| 31 | South Portland | 5% | $25,435 | 36 | $503K |
| 32 | Cathedral Park | 5% | $22,213 | 11 | $439K |
| 33 | Far Southwest | 5% | $32,127 | 6 | $638K |
| 34 | Sumner Association Of Neighbors | 5% | $19,699 | 4 | $396K |
| 35 | Montavilla | 5% | $22,446 | 40 | $451K |
| 36 | Greenburg Road | 5% | $27,091 | 6 | $546K |
| 37 | West Tigard | 5% | $38,658 | 4 | $793K |
| 38 | Sylvan Highlands | 5% | $38,217 | 6 | $793K |
| 39 | Ardenwald Johnson Creek | 5% | $23,563 | 1 | $493K |
| 40 | Brooklyn Action Corps | 5% | $30,491 | 24 | $640K |
| 41 | Roseway | 5% | $24,725 | 23 | $520K |
| 42 | Southwest Hills Residential League | 5% | $47,547 | 20 | $1022K |
| 43 | King | 5% | $25,975 | 87 | $573K |
| 44 | Humboldt | 4% | $24,329 | 52 | $544K |
| 45 | Sunnyside | 4% | $27,310 | 63 | $615K |
| 46 | Buckman Community Association | 4% | $26,787 | 83 | $612K |
| 47 | Pearl District | 4% | $17,352 | 39 | $399K |
| 48 | Vernon | 4% | $25,564 | 37 | $589K |
| 49 | Goose Hollow Foothills League | 4% | $12,831 | 23 | $307K |
| 50 | Woodstock | 4% | $23,078 | 42 | $561K |
| 51 | Hosford Abernethy Neighborhood District Hand | 4% | $29,009 | 99 | $708K |
| 52 | Hayhurst | 4% | $25,900 | 13 | $637K |
| 53 | Sellwood Moreland Improvement League | 4% | $25,972 | 68 | $642K |
| 54 | Mill Park | 4% | $16,662 | 3 | $417K |
| 55 | Northwest District Association | 4% | $19,762 | 145 | $500K |
| 56 | Hazelwood | 4% | $16,761 | 20 | $425K |
| 57 | St Johns | 4% | $17,108 | 29 | $439K |
| 58 | Creston Kenilworth | 4% | $20,280 | 20 | $520K |
| 59 | North Tabor | 4% | $21,162 | 27 | $551K |
| 60 | Kenton | 4% | $17,822 | 50 | $476K |
| 61 | Ardenwald | 4% | $18,437 | 11 | $493K |
| 62 | Madison South | 4% | $16,527 | 16 | $446K |
| 63 | Bridlemile | 4% | $28,354 | 8 | $770K |
| 64 | Bridlemile Southwest Hills Residential League | 4% | $37,218 | 1 | $1022K |
| 65 | Hillside | 4% | $35,885 | 6 | $1008K |
| 66 | Sylvan Highlands Southwest Hills Residential League | 4% | $27,811 | 5 | $793K |
| 67 | Crestwood | 3% | $20,982 | 3 | $632K |
| 68 | Reed | 3% | $20,788 | 10 | $629K |
| 69 | Laurelhurst | 3% | $29,586 | 29 | $900K |
| 70 | Lake Road | 3% | $18,270 | 5 | $559K |
| 71 | Richmond | 3% | $20,509 | 120 | $658K |
| 72 | Forest Park | 3% | $22,890 | 11 | $743K |
| 73 | Linnton | 3% | $21,464 | 6 | $709K |
| 74 | Maplewood | 3% | $19,600 | 8 | $656K |
| 75 | Multnomah | 3% | $17,184 | 26 | $582K |
| 76 | Homestead | 3% | $16,034 | 15 | $545K |
| 77 | Pleasant Valley | 3% | $16,342 | 11 | $561K |
| 78 | Russell | 3% | $13,946 | 3 | $487K |
| 79 | Beaumont Wilshire | 3% | $21,516 | 21 | $755K |
| 80 | Lents Powellhurst Gilbert | 3% | $11,267 | 3 | $404K |
| 81 | Ashcreek | 3% | $17,297 | 10 | $632K |
| 82 | Mt Tabor | 3% | $19,295 | 58 | $728K |
| 83 | Hillsdale | 3% | $18,905 | 14 | $720K |
| 84 | Lloyd District Community Association | 3% | $17,432 | 1 | $671K |
| 85 | Grant Park | 3% | $22,193 | 7 | $863K |
| 86 | Irvington Community Association | 3% | $22,411 | 48 | $880K |
| 87 | Denny Whitford Raleigh West | 3% | $15,176 | 4 | $607K |
| 88 | Ardenwald Johnson Creek Woodstock | 2% | $14,015 | 3 | $561K |
| 89 | Sabin Community Association | 2% | $17,491 | 25 | $710K |
| 90 | West Portland Park | 2% | $13,444 | 7 | $551K |
| 91 | Alameda | 2% | $21,985 | 14 | $911K |
| 92 | South Burlingame | 2% | $15,281 | 6 | $636K |
| 93 | Grant Park Hollywood | 2% | $18,624 | 8 | $863K |
| 94 | Hillside Northwest District Assn | 2% | $21,525 | 4 | $1008K |
| 95 | West Slope | 2% | $15,114 | 9 | $747K |
| 96 | Woodlawn | 2% | $10,327 | 31 | $516K |
| 97 | Collins View | 2% | $13,194 | 3 | $676K |
| 98 | Eastmoreland | 2% | $18,208 | 10 | $941K |
| 99 | Marshall Park | 2% | $12,709 | 3 | $747K |
| 100 | Arlington Heights | 2% | $16,706 | 4 | $1019K |
| 101 | Arnold Creek | 1% | $11,596 | 3 | $810K |
| 102 | Wilkes East | 1% | $5,581 | 3 | $463K |
Annual average is 53%, rising to 82% in August and dipping to 36% in January.
August, July, July are peak months, with ADR averaging $133 and occupancy reaching 82% in August.
$540,296, down 0.41% year-over-year.
1 Bedrooms are the most popular property type with 1,921 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Seattle, WA (7.88% of bookings), Portland, OR (6.91% of bookings), Los Angeles, CA (2.97% of bookings).
2,723 active short-term rental listings — split across studio (346), 1 bedroom (1,921), 2 bedroom (954), 3 bedroom (218), 4 bedroom (138), 5 bedroom (70).