Monthly Occupancy Rate
Annual avg 51% · peaks at 65% in Jul
65% (Jul)
Summer peak
51%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Mckinney, TX remains a reliable Airbnb market. The whole-market median is $46,101 in annual revenue at 52% occupancy and a $201 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Mckinney address against revenue, occupancy, and yield benchmarks.
Mckinney's ADR rises 36% from Aug ($176) to Jul ($240), but occupancy rises 2.4× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 104 | 57% | $243 | $50,343 |
4 Bedroom | 50 | 55% | $317 | $63,502 |
5 BedroomRecommended | 23 | 50% | $562 | $102,298 |
Mckinney is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 52%, rising to 68% in July and dipping to 27% in January.
July, February, July are peak months, with ADR averaging $170 and occupancy reaching 68% in July.
$484,670, up 0.00% year-over-year.
3 Bedrooms are the most popular property type with 104 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Dallas, TX (4.95% of bookings), Houston, TX (4.29% of bookings), McKinney, TX (4.17% of bookings).
196 active short-term rental listings — split across studio (17), 1 bedroom (90), 2 bedroom (45), 3 bedroom (104), 4 bedroom (50), 5 bedroom (23).
