
Airbnb Market Analytics & Investment Insights
Yes — Mckinney, TX remains a reliable Airbnb market. Active full-time operators average $47,493 in annual revenue at 52% occupancy and a $194 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific Mckinney address against revenue, occupancy, and yield benchmarks.
Mckinney's ADR rises 62% from Apr ($145) to May ($235), but occupancy rises 2.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 100 | 56% | $247 | $50,699 |
4 Bedroom | 50 | 55% | $314 | $62,685 |
5 BedroomRecommended | 23 | 54% | $554 | $108,664 |
Mckinney is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 52%, rising to 68% in July and dipping to 27% in January.
July, June, February are peak months, with ADR averaging $170 and occupancy reaching 68% in July.
$484,670, up 0.00% year-over-year.
3 Bedrooms are the most popular property type with 100 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Dallas, TX (4.95% of bookings), Houston, TX (4.29% of bookings), McKinney, TX (4.17% of bookings).
178 active short-term rental listings — split across studio (17), 1 bedroom (90), 2 bedroom (45), 3 bedroom (100), 4 bedroom (50), 5 bedroom (23).