Monthly Occupancy Rate
Annual avg 46% · peaks at 56% in May
56% (May)
Summer peak
46%
Annual avg
25% (Oct)
Winter low
Airbnb Market Analytics & Investment Insights
Yes — Georgetown, TX remains a reliable Airbnb market. The whole-market median is $33,265 in annual revenue at 48% occupancy and a $210 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Georgetown address against revenue, occupancy, and yield benchmarks.
Georgetown's ADR rises 58% from Jan ($143) to Aug ($226), but occupancy rises 2.2× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 101 | 53% | $267 | $51,466 |
4 BedroomRecommended | 46 | 48% | $310 | $54,323 |
5 Bedroom | 9 | 35% | $381 | $48,235 |
Georgetown is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 48%, rising to 56% in June and dipping to 25% in October.
June, May, April are peak months, with ADR averaging $222 and occupancy reaching 56% in June.
$420,930, down 4.32% year-over-year.
3 Bedrooms are the most popular property type with 101 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Houston, TX (7.55% of bookings), Austin, TX (6.15% of bookings), Dallas, TX (3.78% of bookings).
211 active short-term rental listings — split across studio (11), 1 bedroom (99), 2 bedroom (66), 3 bedroom (101), 4 bedroom (46), 5 bedroom (9).
