Monthly Occupancy Rate
Annual avg 30% · peaks at 58% in Jul
58% (Jul)
Summer peak
30%
Annual avg
0% (Dec)
Winter low
Airbnb Market Analytics & Investment Insights
Yes — Georgetown, TX remains a reliable Airbnb market. The whole-market median is $16,685 in annual revenue at 31% occupancy and a $216 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Georgetown address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $223 |
| $34,568 |
3 Bedroom | 82 | 44% | $256 | $41,529 |
4 BedroomRecommended | 38 | 37% | $316 | $42,834 |
5 Bedroom | 8 | 24% | $369 | $32,410 |
Georgetown is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 31%, rising to 58% in July and dipping to 0% in December.
July, June, May are peak months, with ADR averaging $216 and occupancy reaching 58% in July.
$427,588, down 5.31% year-over-year.
1 Bedrooms are the most popular property type with 82 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Houston, TX (7.69% of bookings), Austin, TX (6.08% of bookings), Dallas, TX (3.74% of bookings).
181 active short-term rental listings — split across studio (11), 1 bedroom (82), 2 bedroom (52), 3 bedroom (82), 4 bedroom (38), 5 bedroom (8).
