Monthly Occupancy Rate
Annual avg 52% · peaks at 61% in Aug
61% (Aug)
Summer peak
52%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Dallas, TX remains a reliable Airbnb market. The whole-market median is $40,370 in annual revenue at 53% occupancy and a $178 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Dallas address against revenue, occupancy, and yield benchmarks.
Dallas's ADR rises 46% from Aug ($138) to Jul ($202), but occupancy rises 1.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $202 |
| $38,877 |
3 Bedroom | 488 | 50% | $275 | $50,417 |
4 Bedroom | 249 | 48% | $406 | $71,339 |
5 BedroomRecommended | 98 | 51% | $564 | $104,315 |
Dallas is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Wolf Creek | 29% | $69,937 | 13 | $240K |
| 2 | Southeast Dallas | 26% | $37,771 | 52 | $148K |
| 3 | Cedar Crest | 22% | $38,504 | 57 | $176K |
| 4 | Eagle Ford | 20% | $50,352 | 99 | $249K |
| 5 | South Boulevard Park Row Historic | 20% | $35,372 | 72 | $179K |
| 6 | City Center District | 20% | $49,692 | 41 | $254K |
| 7 | Love Field Area | 16% | $48,470 | 16 | $301K |
| 8 | Government District | 15% | $40,286 | 39 | $266K |
| 9 | Buckner Terrace | 15% | $47,730 | 12 | $327K |
| 10 | South Dallas | 12% | $25,329 | 20 | $214K |
| 11 | Lake Highlands | 12% | $35,621 | 74 | $304K |
| 12 | Southwest Dallas | 12% | $26,817 | 79 | $232K |
| 13 | Far North | 10% | $38,929 | 174 | $408K |
| 14 | Northwest Dallas | 9% | $20,592 | 11 | $232K |
| 15 | Main Street District | 9% | $25,361 | 24 | $294K |
| 16 | Preston Hollow | 9% | $64,223 | 67 | $753K |
| 17 | Oak Lawn | 8% | $35,167 | 281 | $422K |
| 18 | Oak Cliff | 8% | $34,852 | 215 | $432K |
| 19 | North Dallas | 8% | $87,125 | 50 | $1082K |
| 20 | M Streets | 7% | $44,425 | 267 | $619K |
| 21 | Winnetka Heights | 7% | $15,473 | 23 | $232K |
| 22 | Farmers Market District | 7% | $42,415 | 51 | $637K |
| 23 | Bluffview | 6% | $59,484 | 40 | $988K |
| 24 | Near East | 6% | $39,680 | 35 | $665K |
| 25 | Northeast Dallas | 5% | $38,864 | 495 | $852K |
| 26 | West End Historic District | 4% | $11,867 | 3 | $274K |
Annual average is 53%, rising to 61% in August and dipping to 38% in February.
August, July, March are peak months, with ADR averaging $138 and occupancy reaching 61% in August.
$312,024, down 3.08% year-over-year.
1 Bedrooms are the most popular property type with 1,406 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Dallas, TX (9.90% of bookings), Houston, TX (5.08% of bookings), Austin, TX (4.50% of bookings).
2,374 active short-term rental listings — split across studio (74), 1 bedroom (1,406), 2 bedroom (635), 3 bedroom (488), 4 bedroom (249), 5 bedroom (98).
