Monthly Occupancy Rate
Annual avg 41% · peaks at 85% in Mar
85% (Mar)
Summer peak
41%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes, Marco Island, FL is a good Airbnb market in 2026. Chalet data shows a whole-market median annual revenue of $56,844, with median occupancy at 29% and ADR of $413. The regulatory posture is city-stable, but operators must navigate complex HOA and zoning rules.
Top-quartile hosts see upside to $74,808. The most notable risk is a -2.1% change in home values. For details, see [Marco Island STR regulations](/rental-regulations/marco-island-fl).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Marco Island address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 33% |
| $303 |
| $36,865 |
3 Bedroom | 405 | 36% | $453 | $59,293 |
4 Bedroom | 180 | 38% | $613 | $85,711 |
5 BedroomRecommended | 47 | 37% | $785 | $105,980 |
Marco Island is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 29%, rising to 85% in March and dipping to 0% in October.
March, March, April are peak months, with ADR averaging $423 and occupancy reaching 85% in March.
$858,883, down 2.08% year-over-year.
2 Bedrooms are the most popular property type with 487 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Miami, FL (8.35% of bookings), Chicago, IL (2.07% of bookings), New York, NY (1.41% of bookings).
1,136 active short-term rental listings — split across studio (6), 1 bedroom (241), 2 bedroom (487), 3 bedroom (405), 4 bedroom (180), 5 bedroom (47).
