Monthly Occupancy Rate
Annual avg 40% · peaks at 84% in Jul
84% (Jul)
Summer peak
40%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes. Active full-time Airbnb operators in Panama City Beach average $44,565 in annual revenue, with 47% occupancy and a $249 ADR (Chalet data). Regulation is active and enforced, requiring licensing, annual inspections, and an 11% lodging tax.
Top-quartile operators see upside to $66,925. The whole-market median revenue ($46,042) is inflated by part-time listings and does not reflect full-time performance. For a full regulatory overview, see [Panama City Beach STR regulations](/rental-regulations/panama-city-beach-fl).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Panama City Beach address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 44% |
| $268 |
| $42,903 |
3 Bedroom | 1,536 | 43% | $352 | $55,440 |
4 Bedroom | 411 | 43% | $504 | $79,231 |
5 BedroomRecommended | 149 | 41% | $711 | $106,987 |
Panama City Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 47%, rising to 84% in July and dipping to 0% in February.
July, June, June are peak months, with ADR averaging $316 and occupancy reaching 84% in July.
$416,327, down 3.51% year-over-year.
2 Bedrooms are the most popular property type with 2,377 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (4.80% of bookings), Nashville, TN (1.89% of bookings), Birmingham, AL (1.32% of bookings).
5,429 active short-term rental listings — split across studio (277), 1 bedroom (1,600), 2 bedroom (2,377), 3 bedroom (1,536), 4 bedroom (411), 5 bedroom (149).
