Monthly Occupancy Rate
Annual avg 50% · peaks at 78% in Jul
78% (Jul)
Summer peak
50%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes. Gulf Breeze, FL is a strong Airbnb market in 2026, with a whole-market median annual revenue of $64,363, median occupancy of 52%, and a median ADR of $322 (Chalet data). Regulation is moderate: STRs are legal with licensing, a 12% tax stack, and annual inspections.
Top-quartile operators see upside to $94,224. Notably, listing supply moved -12.5% year-over-year, while occupancy moved +8.9%. See [Gulf Breeze STR regulations](/rental-regulations/gulf-breeze-fl) for compliance details.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Gulf Breeze address against revenue, occupancy, and yield benchmarks.
Gulf Breeze's ADR rises 142% from Feb ($225) to Jun ($545), but occupancy rises 6.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $334 |
| $60,365 |
3 Bedroom | 366 | 47% | $473 | $80,904 |
4 Bedroom | 146 | 44% | $565 | $91,416 |
5 BedroomRecommended | 37 | 42% | $799 | $122,563 |
Gulf Breeze is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 52%, rising to 78% in July and dipping to 13% in January.
July, July, June are peak months, with ADR averaging $280 and occupancy reaching 78% in July.
$474,665, down 1.28% year-over-year.
2 Bedrooms are the most popular property type with 687 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Pensacola, FL (2.75% of bookings), New Orleans, LA (2.35% of bookings), Atlanta, GA (1.96% of bookings).
1,244 active short-term rental listings — split across studio (6), 1 bedroom (160), 2 bedroom (687), 3 bedroom (366), 4 bedroom (146), 5 bedroom (37).
