
Airbnb Market Analytics & Investment Insights
Go Deeper
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Quarterly average across active listings
Score a specific Destin address against revenue, occupancy, and yield benchmarks.
Destin's ADR rises 132% from Jan ($265) to Jun ($615), but occupancy rises 8.7× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $320 |
| $55,635 |
3 Bedroom | 997 | 49% | $443 | $78,486 |
4 Bedroom | 366 | 43% | $577 | $90,513 |
5 BedroomRecommended | 198 | 40% | $771 | $112,566 |
Destin relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 50%, rising to 88% in July and dipping to 10% in January.
July, July, June are peak months, with ADR averaging $322 and occupancy reaching 88% in July.
$615,436, up 0.12% year-over-year.
2 Bedrooms are the most popular property type with 1,968 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (3.49% of bookings), Houston, TX (2.58% of bookings), Dallas, TX (1.49% of bookings).
3,463 active short-term rental listings — split across studio (67), 1 bedroom (1,095), 2 bedroom (1,968), 3 bedroom (997), 4 bedroom (366), 5 bedroom (198).