Airbnb Market Analytics & Investment Insights
Annual Revenue
$26,635
Based on 1220 full time Airbnb rentals
Average Daily Rate
$231
Gross Yield
Disclaimer
This page and the data presented are for informational purposes only. The information provided should not be construed as financial, legal, or investment advice. Market conditions can change rapidly, and past performance does not guarantee future results. Always consult with qualified professionals before making investment decisions.
6.44%
Occupancy Rate
46%
Place a Wilmington, NC Airbnb in service before 12/31 and claim 100% bonus depreciation.
Yes — operating a short-term rental in Wilmington, NC can be highly profitable. Wilmington, NC Airbnb listings sees consistent guest demand, with Airbnb hosts earning an average annual revenue of $26,635 and achieving a 46% occupancy rate. With around 1,220 active vacation rentals on the market, Wilmington, NC offers strong opportunity for investors while still avoiding the oversaturation seen in some larger U.S. cities.
According to Zillow's Home Value Index Methodology, homes in Wilmington, NC have appreciated by 0.52% over the last year.
As of September 2025, the Zillow Home Value Index shows a typical home value of $413,420 in Wilmington, NC.
There are 1,220 active short-term rentals, with an average daily rate of $231, resulting in an approximate annual revenue of $26,635 per property.
From the occupancy rate standpoint and demand data, April, March, and December are the top performing months in Wilmington. The occupancy rate in April is 65% and average daily rate is $296. The occupancy rate in March is 62% and average daily rate is $253. The occupancy rate in December is 59% and average daily rate is $229.
Wilmington, NC is considered Investor-Friendly for short-term investments. See Wilmington, NC Rental Regulations for more information.
Average Daily Rate Trend
$231
Occupancy Rate Trend
46%
Monthly Occupancy Rate Trend
65%
Monthly Average Daily Rate Trend
$296
Let our agents guide you to the best short-term rental investments in Wilmington, NC
Active Short-Term Rentals
1,220
Before setting up an Airbnb in Wilmington, NC, it's essential to review the city's short-term rental regulations. Platforms like Airbnb and Vrbo are popular inWilmington, NC, but hosts should understand how local policies may apply to their property.
Overall, Wilmington, NC's regulations are considered relatively host-friendly, though certain neighborhoods may be subject to zoning restrictions. In some cases, property owners may need to register their rental with the city and comply with limits on the number of permits a single host can hold. Additionally, short-term rental operators are required to pay local lodging and Airbnb-related taxes to remain compliant.
For a complete breakdown, visit our guide to Airbnb laws in Wilmington, NC
Short-term rentals in Wilmington, NC offer an average gross yield of 6.44%, with a typical property tax of 0.62%—source: SmartAsset Property Tax Calculator.
The median household income in Wilmington, NC is $79,106.
The occupancy rate for Airbnb rentals in Wilmington, NC is 46%, which is lower than the average occupancy rate for the United States of 54%.
The most popular type is 1-bedroom with an average daily rate of $187 and an average yearly revenue of $34,138.
Unemployment in Wilmington, NC is 3.4%, which is lower than the U.S. average of 4.1%.
Discover the leading hosts in Wilmington, NC ranked by guest ratings and active listings. These hosts combine scale with exceptional guest satisfaction, setting the benchmark for success.
Erin leads the market with 33 active listings and maintains an exceptional 5.00 average guest rating.
Evolve leads the market with 27 active listings and maintains an exceptional 4.76 average guest rating.
Travis & Gabrielle leads the market with 23 active listings and maintains an exceptional 4.97 average guest rating.
These top performers serve as benchmarks for what drives success in Wilmington, NC's competitive short-term rental scene. Their strategies combine operational efficiency with outstanding guest experiences, making them the gold standard for aspiring hosts and property managers in the area.
10 hosts available
Wilmington, NC is a popular destination for travelers, with Airbnb demand coming from cities like Raleigh (5.27% of all guests), Charlotte (5.07% of all guests), and Wilmington (2.96% of all guests).
The average booking lead time for short-term rentals in Wilmington, NC is 53 days.
The top short-term rental hosts in Wilmington, NC include Erin, Evolve and Travis & Gabrielle. These hosts have an average rating of 5.00, 4.76 and 4.97 respectively.
| Bedrooms | Listings | Occupancy | Average Daily Rate | Annual Revenue |
|---|---|---|---|---|
| Studio | 15 | 50% | $156.2 | $28,506 |
| 1 Bedroom | 419 | 50% | $187.06 | $34,138 |
| 2 Bedroom | 298 | 51% | $243.43 | $45,314 |
| 3 Bedroom | 340 | 51% | $272.91 | $50,802 |
| 4 Bedroom | 81 | 49% | $363.03 | $64,928 |
| 5 Bedroom | 22 | 42% | $467.32 | $71,640 |
Thinking about investing in a Wilmington, NC short-term rental? Chalet Airbnb revenue calculator helps you quickly estimate how much you could earn in any neighborhood across the city. Get instant, data-backed insights into occupancy, daily rates, and annual revenue to identify the most profitable Airbnb opportunities in Wilmington, NC.
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