
Airbnb Market Analytics & Investment Insights
Yes — Reno, NV remains a reliable Airbnb market. The whole-market median is $40,349 in annual revenue at 57% occupancy and a $178 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Reno address against revenue, occupancy, and yield benchmarks.
Reno's ADR rises 83% from Oct ($129) to Jun ($236), but occupancy rises 1.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $217 |
| $43,637 |
3 Bedroom | 152 | 55% | $306 | $61,396 |
4 Bedroom | 102 | 48% | $416 | $72,196 |
5 BedroomRecommended | 27 | 44% | $652 | $104,702 |
Reno is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | North Valleys | 10% | $47,979 | 10 | $458K |
| 2 | Old Northwest West University | 9% | $47,143 | 51 | $520K |
| 3 | South Reno | 9% | $93,579 | 41 | $1047K |
| 4 | East Reno | 8% | $34,379 | 74 | $428K |
| 5 | South Central | 7% | $26,307 | 30 | $393K |
| 6 | Northeast | 6% | $29,963 | 36 | $468K |
| 7 | Northwest | 4% | $27,899 | 32 | $639K |
| 8 | Southwest | 4% | $35,155 | 146 | $838K |
Annual average is 57%, rising to 71% in July and dipping to 35% in February.
July, August, July are peak months, with ADR averaging $229 and occupancy reaching 71% in July.
$573,139, down 0.04% year-over-year.
1 Bedrooms are the most popular property type with 248 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Reno, NV (5.81% of bookings), Las Vegas, NV (4.63% of bookings), San Francisco, CA (3.28% of bookings).
447 active short-term rental listings — split across studio (38), 1 bedroom (248), 2 bedroom (214), 3 bedroom (152), 4 bedroom (102), 5 bedroom (27).