Monthly Occupancy Rate
Annual avg 43% · peaks at 62% in Aug
62% (Aug)
Summer peak
43%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Fayetteville, AR remains a reliable Airbnb market. The whole-market median is $37,120 in annual revenue at 38% occupancy and a $225 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Fayetteville address against revenue, occupancy, and yield benchmarks.
Fayetteville's ADR rises 39% from Jul ($170) to Oct ($237), but occupancy rises 2.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 169 | 42% | $259 | $39,541 |
4 Bedroom | 62 | 39% | $382 | $54,404 |
5 BedroomRecommended | 19 | 39% | $486 | $69,683 |
Fayetteville is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Sang Valley | 19% | $75,189 | 7 | $398K |
| 2 | Jefferson Walker | 14% | $41,941 | 8 | $292K |
| 3 | Dickson Street | 14% | $53,715 | 19 | $396K |
| 4 | Mount Sequoyah South | 13% | $50,764 | 6 | $396K |
| 5 | Asbell | 9% | $24,485 | 3 | $283K |
| 6 | South Rolling Hills | 8% | $37,668 | 2 | $466K |
| 7 | Southwest Sequoyah | 7% | $36,366 | 7 | $511K |
| 8 | Washington Willow | 7% | $36,575 | 16 | $542K |
| 9 | Wilson Park | 5% | $37,321 | 15 | $695K |
| 10 | Town Mountain South | 3% | $20,093 | 22 | $668K |
| 11 | University Heights | 3% | $19,314 | 11 | $730K |
Annual average is 38%, rising to 62% in August and dipping to 25% in February.
August, July, June are peak months, with ADR averaging $209 and occupancy reaching 62% in August.
$383,478, up 4.20% year-over-year.
3 Bedrooms are the most popular property type with 169 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Little Rock, AR (5.43% of bookings), Dallas, TX (3.86% of bookings), Fayetteville, AR (3.24% of bookings).
455 active short-term rental listings — split across studio (17), 1 bedroom (113), 2 bedroom (147), 3 bedroom (169), 4 bedroom (62), 5 bedroom (19).
