In the realm of high-end vacation properties, identifying lucrative markets for luxury Airbnb rentals is paramount for savvy investors. Across the US, opulent neighborhoods and exclusive destinations beckon those looking to invest in premium accommodations that promise not only elegance but also great returns. This segment focuses on investors seeking unique experiences in some of the most sought-after locations in the US.
To refine our analysis, we are honing in on markets where the average home price, as listed by Zillow, exceeds $600,000. We rank these areas based on their average gross yield to identify which locales combine high property value with the potential for impressive rental returns. This method helps isolate the top-tier markets where luxury and profitability intersect most favorably.
The significance of a high average gross yield cannot be understated in these luxury segments. It serves as a pivotal indicator of the investment’s profitability before operational expenses, offering investors a clear perspective on the potential returns from their upscale rental offerings. This balance between high property value and favorable rental yields is crucial, providing a solid foundation for sustainable investment growth.

1. Key West, FL
According to recent data from Zillow, homes in Key West have experienced a notable appreciation of 6.70% in the past year, indicating a strong and growing real estate market. The average home value in this picturesque locale now stands at $1,069,083, positioning Key West as an appealing option for property investors
This positions Detroit as an exceptionally entry-friendly market for property investors. Chalet highlights a vibrant short-term rental scene, with 1,124 active listings yielding an average daily rate of $169.50 and an occupancy rate of 43%. This dynamic translates into an appealing annual revenue of $26,900 per property, with a strikingly high average gross yield of 39.34%, showcasing Detroit’s significant potential for lucrative investments in the Airbnb domain.
Check out our Key West Airbnb Investor Guide for a deeper dive into our analysis of this short-term rental market.
2. Bradenton Beach, FL
Contrasting Key West’s growth, Bradenton Beach experienced a decline in home values, dropping by 9.90% to an average price of $762,190. However, the rental market remains strong, with 1,994 active listings and an ADR of $399.90.
The occupancy rate stands at 69%, leading to an annual revenue of $101,400 per property. This market’s resilience is further underscored by an average gross yield of 13.30%, demonstrating the potential for profitable investments despite the recent decrease in home values.
Check out our Bradenton Airbnb Investor Guide for a deeper dive into our analysis of this short-term rental market.