Introduction
When it comes to real estate investments, one segment that has gained significant traction in recent years is the short-term rental market.
College towns, in particular, offer a unique opportunity for investors looking to capitalize on a steady stream of visitors, both from the academic world and beyond.
These vibrant communities, often nestled in picturesque settings, are not only home to some of the nation’s top universities but also host a myriad of events, festivals, and attractions that lure travelers year-round.
In this blog post, we embark on a journey to explore the best college towns across the United States that have proven to be goldmines for short-term rental investments. From the bustling streets of Austin, Texas, to the serene landscapes of Bozeman, Montana, we’ll delve into these thriving locales, each with its own charm and allure.
Discover why investors are flocking to these top college towns, the factors that make them prime real estate opportunities, and how you can unlock the full potential of this burgeoning market.
So, fasten your seatbelts and get ready to explore the top college towns that promise impressive returns and a fascinating glimpse into the heart of academia and community life.

1. Oxford, MS
To comprehend the short-term rental market in Oxford, it’s crucial to first understand the local housing market. According to Zillow, homes in Oxford have depreciated by 13.90%, bringing the median home value to $326,224.
The average gross yield in Oxford’s short-term rental market is an impressive 21%, making it an attractive investment option.
Chalet data reveals that there are currently 1,500 active short-term rentals in Oxford, MS. This significant supply can be attributed to the growing demand for accommodations in this charming college town.
Check out our Oxford Airbnb Investor Guide for a deeper dive into our analysis of this short-term rental market.
2. Ithaca, NY
Ithaca, New York, renowned for its stunning natural beauty, vibrant culture, and world-class education institutions, has become a hotbed for short-term rentals, commonly listed on platforms like Airbnb.
As of the latest data available from Chalet, there are a total of 711 active short-term rentals in Ithaca. This substantial number indicates the popularity of short-term rentals in the area.
With an average gross yield of 18.61%, investors may find the Ithaca short-term rental market quite enticing, especially when considering the potential return on investment.
The annual revenue generated by short-term rentals in Ithaca amounts to an impressive $59,100, further underscoring the potential for investment in this market.
Check out our Ithaca Airbnb Investor Guide for a deeper dive into our analysis of this short-term rental market.