As the vacation rental industry continues to flourish, the US East emerges as a region brimming with potential for Airbnb investors. From the bustling streets of major cities to the serene landscapes of rural towns, this diverse area offers a variety of markets that cater to an array of preferences and investment strategies.
Understanding the dynamics of each market is crucial to capitalizing on these opportunities. Factors such as local tourism trends, real estate values, regulatory landscapes, and community amenities play significant roles in determining the profitability of Airbnb investments. In this guide, we delve into the best Airbnb rental markets in the Eastern U.S., based on data collected in March 2025, highlighting key data and insights to help you make informed decisions. From hidden gems with high rental yields to sought-after destinations with consistent visitor demand, we explore what makes each market stand out in the competitive landscape of short-term rentals.
Let’s uncover the potential of the East Coast and beyond, guiding you towards the best markets that promise not only a good return on investment but also the chance to be part of vibrant communities and rich experiences.
1. Logan, OH
Nestled in Ohio, Logan stands out with a remarkable year-over-year home value increase of 10.50%, signaling a vibrant market. The average home price in Logan is $225,864, appealing to investors looking for affordable entry points. The short-term rental market is thriving, evidenced by an average daily rate (ADR) of $344.70 and a 55% occupancy rate.
This dynamic translates into an impressive annual revenue of $65,900 from 861 active listings in Q1/2024. Logan’s average gross yield of 29.18% is exceptionally high, coupled with a modest property tax rate of 1.43%. Properties typically spend 48 days on the market, suggesting a brisk yet accessible market for new entries.
Check out our Logan Airbnb Investor Guide for a deeper dive into our analysis of this short-term rental market.
2. Cleveland, OH
Cleveland’s real estate market is witnessing a robust growth, with a 5.80% increase in home values, setting the average home price at $100,734. The city offers a lucrative opportunity for short-term rental investors, with an ADR of $158.30 and a 51% occupancy rate. This results in an annual revenue of $29,300 across 1,899 active listings.
With an average gross yield of 24.32% and a relatively high property tax rate of 2.93%, Cleveland presents a compelling mix of affordability and investment potential. The market is dynamic, with properties selling in an average of 34 days, reflecting strong investor and buyer interest.
Check out our Cleveland, OH Airbnb Investor Guide for a deeper dive into our analysis of this short-term rental market.
