Monthly Occupancy Rate
Annual avg 44% · peaks at 82% in Jul
82% (Jul)
Summer peak
44%
Annual avg
Airbnb Market Analytics & Investment Insights
Go Deeper
Open a conversation with your preferred assistant, pre-loaded with a question about this topic.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Fort Walton Beach address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 45% |
| $276 |
| $45,012 |
3 Bedroom | 521 | 46% | $365 | $61,011 |
4 Bedroom | 146 | 47% | $458 | $78,229 |
5 BedroomRecommended | 15 | 39% | $598 | $85,895 |
Fort Walton Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 54%, rising to 82% in July and dipping to 0% in February.
July, July, June are peak months, with ADR averaging $282 and occupancy reaching 82% in July.
$325,648, up 0.62% year-over-year.
2 Bedrooms are the most popular property type with 944 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (3.06% of bookings), Houston, TX (1.82% of bookings), Nashville, TN (1.55% of bookings).
1,859 active short-term rental listings — split across studio (92), 1 bedroom (572), 2 bedroom (944), 3 bedroom (521), 4 bedroom (146), 5 bedroom (15).
