Monthly Occupancy Rate
Annual avg 52% · peaks at 75% in Jul
75% (Jul)
Summer peak
52%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Idaho Falls, ID remains a reliable Airbnb market. The whole-market median is $48,806 in annual revenue at 52% occupancy and a $154 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Idaho Falls address against revenue, occupancy, and yield benchmarks.
Idaho Falls's ADR rises 21% from Mar ($146) to Nov ($177), but occupancy rises 2.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $123 |
| $24,543 |
3 Bedroom | 56 | 52% | $169 | $32,193 |
4 Bedroom | 37 | 52% | $198 | $37,381 |
5 BedroomRecommended | 26 | 41% | $285 | $42,791 |
Idaho Falls is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 52%, rising to 75% in July and dipping to 18% in February.
July, June, July are peak months, with ADR averaging $158 and occupancy reaching 75% in July.
$400,448, up 0.54% year-over-year.
1 Bedrooms are the most popular property type with 94 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Idaho Falls, ID (4.36% of bookings), Boise, ID (3.94% of bookings), Salt Lake City, UT (3.82% of bookings).
190 active short-term rental listings — split across studio (0), 1 bedroom (94), 2 bedroom (64), 3 bedroom (56), 4 bedroom (37), 5 bedroom (26).
