Monthly Occupancy Rate
Annual avg 40% · peaks at 58% in Aug
58% (Aug)
Summer peak
40%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Des Moines, IA remains a reliable Airbnb market. The whole-market median is $21,213 in annual revenue at 37% occupancy and a $132 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Des Moines address against revenue, occupancy, and yield benchmarks.
Des Moines's ADR rises 83% from Jan ($105) to Aug ($192), but occupancy rises 3.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $170 |
| $27,413 |
3 Bedroom | 105 | 45% | $231 | $37,921 |
4 BedroomRecommended | 69 | 39% | $327 | $46,095 |
5 Bedroom | 14 | 29% | $398 | $41,886 |
Des Moines is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Southwestern Hills | 16% | $60,200 | 4 | $366K |
| 2 | North Of Grand | 15% | $34,861 | 8 | $230K |
| 3 | Oak Park | 14% | $25,281 | 7 | $180K |
| 4 | Woodland Heights | 12% | $24,612 | 12 | $200K |
| 5 | Prospect Park | 12% | $23,087 | 2 | $194K |
| 6 | Union Park | 12% | $20,437 | 2 | $178K |
| 7 | Accent | 11% | $21,780 | 3 | $197K |
| 8 | Capitol Park | 11% | $16,479 | 3 | $152K |
| 9 | Fairground | 11% | $16,064 | 13 | $153K |
| 10 | Historic East Village | 10% | $15,820 | 30 | $157K |
| 11 | Merle Hay | 10% | $22,075 | 11 | $220K |
| 12 | Westwood | 10% | $35,723 | 2 | $362K |
| 13 | Watrous Heights | 9% | $18,499 | 3 | $199K |
| 14 | Waveland Park | 9% | $24,816 | 4 | $271K |
| 15 | Indianola Hills | 9% | $16,375 | 17 | $184K |
| 16 | Watrous South | 9% | $18,656 | 11 | $216K |
| 17 | Highland Park | 9% | $14,499 | 5 | $169K |
| 18 | Drake | 9% | $17,907 | 49 | $209K |
| 19 | Capitol East | 9% | $12,288 | 7 | $144K |
| 20 | King Irving | 8% | $13,033 | 4 | $158K |
| 21 | Ingersoll Park | 8% | $28,305 | 11 | $356K |
| 22 | Downtown Des Moines | 8% | $19,745 | 45 | $260K |
| 23 | Fort Des Moines | 8% | $15,069 | 2 | $199K |
| 24 | Easter Lake Area | 7% | $21,842 | 4 | $307K |
| 25 | Beaverdale | 7% | $17,853 | 15 | $258K |
| 26 | Mckinley School Columbus Park | 6% | $10,395 | 3 | $169K |
| 27 | River Bend | 6% | $11,031 | 8 | $179K |
| 28 | Grays Lake | 6% | $12,791 | 7 | $217K |
| 29 | Lower Beaver | 6% | $14,124 | 3 | $251K |
| 30 | Douglas Acres | 5% | $11,540 | 2 | $215K |
| 31 | Fairmont Park | 5% | $9,692 | 3 | $194K |
| 32 | Sherman Hill | 4% | $11,429 | 12 | $307K |
| 33 | Grays Woods | 3% | $5,693 | 4 | $181K |
| 34 | Waterbury | 3% | $12,491 | 12 | $442K |
| 35 | Magnolia Park | 2% | $4,544 | 1 | $226K |
Annual average is 37%, rising to 64% in August and dipping to 17% in January.
August, August, June are peak months, with ADR averaging $129 and occupancy reaching 64% in August.
$213,036, up 0.12% year-over-year.
1 Bedrooms are the most popular property type with 255 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Des Moines, IA (3.99% of bookings), Omaha, NE (2.83% of bookings), Minneapolis, MN (2.76% of bookings).
351 active short-term rental listings — split across studio (41), 1 bedroom (255), 2 bedroom (154), 3 bedroom (105), 4 bedroom (69), 5 bedroom (14).