Introduction
Winston-Salem, North Carolina, is not only known for its rich history and cultural heritage but has also become a popular destination for travelers seeking short-term accommodations through platforms like Airbnb. In this blog post, we will delve into the thriving short-term rental market in Winston-Salem, discussing key statistics and insights that are essential for both potential hosts and visitors.

Winston-Salem Housing Market Overview
Before we dive into the world of short-term rentals, it’s important to understand the current state of the housing market in Winston-Salem. According to Zillow, homes in the city have depreciated by 6.40%, with a median home value of $245,200. This information is crucial for those looking to invest in short-term rental properties, as it provides insights into the overall real estate landscape.
Short-Term Rental Landscape
The Airbnb Presence
Winston-Salem boasts a robust presence on Airbnb, with 646 active short-term rental listings available for visitors. This indicates a significant market for hosts to tap into, catering to a variety of travelers with diverse accommodation preferences.
Financial Snapshot
Chalet, a platform specializing in short-term rental data analysis, reports that the average daily rate for short-term rentals in Winston-Salem stands at $157.60. This figure is essential for both hosts and travelers to understand the pricing dynamics in the city. Additionally, the occupancy rate, which is 49%, gives potential hosts an idea of how frequently their property might be booked.
The annual revenue for short-term rentals in Winston-Salem averages around $23,000, and the average gross yield for these properties is an attractive 9.38%. This makes Winston-Salem an appealing destination for property investors in the short-term rental market.
Property Taxes
For hosts, it’s essential to consider property taxes, which can impact the overall profitability of short-term rentals. SmartAsset reports that the average property tax rate in Winston-Salem is 0.78%, which is a valuable piece of financial information for hosts to factor into their rental strategy.