Monthly Occupancy Rate
Annual avg 45% · peaks at 65% in Mar
65% (Mar)
Summer peak
45%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Key West, FL remains a reliable Airbnb market. The whole-market median is $69,174 in annual revenue at 44% occupancy and a $496 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Key West address against revenue, occupancy, and yield benchmarks.
Key West's ADR rises 86% from Sep ($375) to Feb ($696), but occupancy rises 2.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $498 |
| $71,218 |
3 Bedroom | 204 | 33% | $613 | $74,763 |
4 Bedroom | 97 | 45% | $1088 | $180,017 |
5 BedroomRecommended | 21 | 58% | $2078 | $437,014 |
Key West is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Trumbo Point | 14% | $131,080 | 14 | $949K |
| 2 | Bahama Village | 10% | $84,186 | 65 | $819K |
| 3 | New Town | 8% | $67,043 | 76 | $803K |
| 4 | Midtown | 6% | $63,638 | 16 | $1107K |
| 5 | Duvall Street | 6% | $86,430 | 115 | $1539K |
| 6 | Upper Duvall | 5% | $62,890 | 92 | $1210K |
| 7 | White Street Gallery District | 5% | $63,416 | 18 | $1313K |
| 8 | Old Town | 3% | $42,022 | 152 | $1234K |
| 9 | Historic Seaport | 3% | $56,590 | 107 | $1702K |
| 10 | The Meadows | 3% | $34,251 | 12 | $1338K |
| 11 | Casa Marina | 3% | $50,158 | 22 | $2004K |
Annual average is 44%, rising to 65% in March and dipping to 25% in September.
March, February, January are peak months, with ADR averaging $681 and occupancy reaching 65% in March.
$1,007,374, down 0.72% year-over-year.
2 Bedrooms are the most popular property type with 533 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Miami, FL (3.33% of bookings), New York, NY (1.85% of bookings), Tampa, FL (1.41% of bookings).
1,035 active short-term rental listings — split across studio (29), 1 bedroom (425), 2 bedroom (533), 3 bedroom (204), 4 bedroom (97), 5 bedroom (21).
