Monthly Occupancy Rate
Annual avg 47% · peaks at 86% in Sep
86% (Sep)
Summer peak
47%
Annual avg
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Quarterly average across active listings
Score a specific Jackson address against revenue, occupancy, and yield benchmarks.
Jackson's ADR rises 179% from Nov ($298) to Jul ($832), but occupancy rises 7.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $547 |
| $97,612 |
3 Bedroom | 120 | 50% | $710 | $129,575 |
4 Bedroom | 46 | 29% | $973 | $104,520 |
5 BedroomRecommended | 10 | 23% | $1897 | $161,904 |
Jackson relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 44%, rising to 86% in September and dipping to 12% in November.
September, August, July are peak months, with ADR averaging $477 and occupancy reaching 86% in September.
$1,961,373, up 0.08% year-over-year.
2 Bedrooms are the most popular property type with 120 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are New York, NY (2.87% of bookings), Denver, CO (2.82% of bookings), Salt Lake City, UT (2.59% of bookings).
293 active short-term rental listings — split across studio (18), 1 bedroom (111), 2 bedroom (120), 3 bedroom (120), 4 bedroom (46), 5 bedroom (10).
