Monthly Occupancy Rate
Annual avg 44% · peaks at 59% in Sep
59% (Sep)
Summer peak
44%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Lexington, KY remains a reliable Airbnb market. The whole-market median is $33,423 in annual revenue at 44% occupancy and a $193 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Lexington address against revenue, occupancy, and yield benchmarks.
Lexington's ADR rises 38% from Jan ($173) to Apr ($238), but occupancy rises 2.4× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $193 |
| $30,897 |
3 Bedroom | 219 | 45% | $258 | $42,519 |
4 Bedroom | 88 | 43% | $324 | $50,440 |
5 BedroomRecommended | 49 | 48% | $471 | $81,909 |
Lexington is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 44%, rising to 68% in August and dipping to 24% in January.
August, September, July are peak months, with ADR averaging $167 and occupancy reaching 68% in August.
$336,762, up 3.00% year-over-year.
1 Bedrooms are the most popular property type with 282 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Lexington, KY (4.90% of bookings), Louisville, KY (2.56% of bookings), Cincinnati, OH (2.30% of bookings).
674 active short-term rental listings — split across studio (11), 1 bedroom (282), 2 bedroom (261), 3 bedroom (219), 4 bedroom (88), 5 bedroom (49).
